preject . integrated brand communications

Space 1999
Preject directed a Millennial weekend festival of new media, fashion, film, live performance, music and dance at the Institute of Contemporary Arts. Guests were treated to a plethora of futuristic attractions, from short films by Macrohard, installations by DesignSpirit and the Royal Academy's Dominic Pullen, to a DJ set from Howard Marks and The Mock Turtles live on stage. A series of experimental fashion shows displayed ultramodern designs from Rifat Ozbek, All Saints, Giant and Vidal Sassoon.

The event, wired together by an inhouse iMac intranet, sought to explore changing attitudes and trends in fashion and music, from the context of a club night.